BTS member J-Hope has surprisingly driven a massive 85% increase in HYBE’s North American revenue for the first quarter of 2025, primarily through his highly successful solo world tour.
J-Hope Steals the Spotlight
While global superstars like Jungkook and V often dominate Western markets with their solo work, it was J-Hope, also known as Jung Hoseok, who led HYBE’s impressive financial surge. His “HOPE ON THE STAGE” tour proved to be a monumental success, drawing huge crowds and significant revenue.
This unexpected boost highlights the diverse power of BTS members as they navigate their individual careers post-military service. It demonstrates that the global ARMY fandom remains incredibly strong and supportive of each artist’s unique endeavors.
Fueling HYBE’s Q1 Financial Boost
According to Meritz Securities, J-Hope’s tour was a key factor in HYBE recording a staggering 85.7% revenue jump in North America during Q1 2025. The company reported earnings of 133.25 billion KRW, which is approximately $102 million, marking one of its most significant quarterly spikes in recent years.
This financial achievement underscores the immense commercial impact of J-Hope’s solo activities. His ability to draw such large audiences and generate substantial income speaks volumes about his individual artistry and widespread appeal.
The “HOPE ON THE STAGE” Phenomenon
J-Hope, who returned from mandatory military service in October 2024, quickly dove back into his music career. His “HOPE ON THE STAGE” tour kicked off in April 2025, enchanting fans across major cities like Brooklyn, Los Angeles, Oakland, and Mexico City.
The tour featured 12 sold-out shows, captivating over 178,000 fans. J-Hope’s setlist was a dynamic mix of his solo hits, including tracks from his 2022 album “Jack in the Box” and new songs like “Mona Lisa” and “Sweet Dreams (feat. Miguel)” from his “Hope on the Street Vol.1” album, alongside beloved BTS classics.
Beyond Tickets: Merch and Memorable Reunions
The success wasn’t limited to ticket sales alone. Merchandise sales also saw a massive boost, with reports indicating that around 22% of concertgoers purchased merch, spending an average of $60 per person. This robust engagement further contributed to HYBE’s impressive revenue figures.
The tour culminated in a special final concert on June 14 at Goyang Stadium in South Korea, coinciding with BTS’s 12th anniversary. In a heartwarming display of camaraderie, all seven BTS members attended to support J-Hope, with Jin and Jungkook even joining him onstage for a performance of “Jamais Vu.”
- J-Hope’s solo tour was the primary driver for HYBE’s 85.7% North American revenue increase in Q1 2025.
- His “HOPE ON THE STAGE” tour attracted over 178,000 fans across 12 sold-out shows.
- Merchandise sales significantly contributed to the overall revenue, showing strong fan engagement.
- All seven BTS members reunited at J-Hope’s final concert in South Korea, celebrating their 12th anniversary.
As K-pop continues its global ascent, with groups like Stray Kids and SEVENTEEN also achieving major success in the U.S., the collective and individual power of BTS members remains undeniable. Fans can now look forward to the much-anticipated full group comeback of BTS, expected next spring.
